Roofing Leads: The Guaranteed System to $400K+ Months with Cody Purtle

You've built two seven-figure businesses already. Real estate wholesaling company and now your roofing company. Everything you touch turns to gold, Cody. No, not true at all. I wish, man. I think like consistency and hard work, man, goes a long way. I don't think anything can beat it, man. Somebody told me something one day, the market's going to pay you what you're worth. Today, I'm really excited to have my very first podcast, Pick Up the Phone. And

my first guest is Cody Perdue. He's an amazing friend, an amazing entrepreneur. Today, he spoke about a a couple of number of things. Number one, his journey into real estate, how he scaled a wholesaling company to over a million dollars in revenue. Not only did he do that, he opened up a title company. He went on to start a roofing company where he's on track to net over 3 million in revenue. Now, that's not an easy

task, but the way that he did it is by hiring the right people, putting the right people in the right seats. How did he do that? EOS, the entrepreneurial operating system. And then finally, we also talked about culture, the importance of culture in an organization to be able to scale quickly by trusting the people that you're working with and delegating efficiently. So, I can't wait for you to see this podcast, and please give me some feedback.

This is my very first podcast. I need everyone watching this to tell me what you think, tell me what you want to hear, uh what you don't want to hear, and uh I let the audience decide that. So, uh I hope you enjoy this podcast. Welcome to the first ever episode on Pick Up the Phone podcast. Uh this podcast, we're going to be bringing on a lot of successful people so that we can talk about their

journeys and offer value to other people that are getting started out there, that are going on the journey of entrepreneurship. So, uh today's guest is Cody Perdue with Silver Ridge Roofing. Welcome, Cody. Hey, what's up, man? Glad to be here. You're also a really really good friend of mine. Yeah. Best friend. Yeah. Definitely. So uh we've been knowing each other for a long time and it's been a hell of a journey. It's It's been quite the

journey, huh? Yeah. So we met in 2017. 2017. 2018. I can't remember. 2017, I think. Or 2018. I don't know. Or 2019. No, it was definitely not 2019. But uh we met in Tampa. We met in Tampa at a mastermind. It was probably one of the biggest masterminds or or biggest paid mastermind that I that I went to at the time. Um and yeah, we we spent quite a bit of money on that mastermind, huh? Yeah.

A lot of money that I didn't even have at the time. 25,000. Definitely a huge risk. 25,000. I didn't have the money either. Yeah. So uh it was a huge risk, I think, on both of our parts. But uh Hey, I I think we made a lot of connections from that mastermind. We learned a lot in the wholesaling space. So I I definitely thought it was it was worth it, you know. It definitely was. Probably one

of the best decisions I've ever made. Yeah, same. Both with friends and business. Yeah. Yeah. Absolutely. So uh let's talk real quick about your journey, bro, because a lot of people are, you know, probably watching this for the first time, don't know who you are. Um and let let's just get right into it. Let's let's talk about who you are, where you're from, your journey onto entrepreneurship. Um I think right now just to like in introduce

you better, uh would you Can you just tell us a little bit about your company and maybe some of the the best wins or the biggest wins that you've had up until this point? What do you want me to talk about first? Uh real quick first, your intro into uh Sorry, your quick intro into who Cody Perdew is right now. Um who I am right now, I am uh 33 or at least I'm 33 that I

I can think of right now. But uh yeah, I'm a dad. Um believer in Christ. Um been through a lot of [ __ ] Good and bad? Yeah. And um yeah, I mean I I own a roofing company. And I have the privilege of serving everybody that's a part of the team at the roofing company, Silver Ridge Roofing here in Houston. How big's your team? Uh we're up to about 12 people right now. 12 people? Yeah.

12 people that are here in Houston. We have a virtual um agent who works in Venezuela, but she's just as much part of this as uh as the people here as well. She's very invested, too. Right. Yeah. Love that. Um What about roofs? How many roofs have you guys done? Oh, I have no idea. Uh we probably average anywheres between three and five a week. Three and five a week? Yeah. Love that. Yeah. So some pretty

good revenues so far. Good revenue so far. This is actually um I would like to probably consider this my like first actual full year Yeah. in the business. Mhm. Uh starting from January 1st. So I um I went all in into the roofing industry of March of last year. Started it off part-time while I was still doing real estate. Uh wholesaling was more so my bread and butter, but March of last year was um kind of

just put put the real estate to the side and decided to go all in. Nice. Into the roofing industry, so Love that. Yeah. And so I mean you've already you've it seems like you've built two seven-figure businesses already. It's been your real estate wholesaling company and now your roofing company. So everything you touch turns to gold, Cody. No, that's not true at all. I wish, man. Yeah. Probably yeah, probably way better off if that was true.

Right. Right right right. Um so let's start with the journey then. So, what made you you used to work at Halliburton before? It was a little bit of journey on Yeah, I uh how you got here. Yeah, so dropped out of high school, went straight into oil and gas. Uh, tried to follow the same footsteps as my dad. And uh and a lot of people from where I was from. And um yeah, worked offshore. Um I

had a Yeah, worked at a couple different, you know, companies. I'd say you know, worked for my dad for a little bit. Yeah. Um Then I went I worked for uh Weatherford, which is another big company. And then I I worked for Halliburton. I actually took a uh I was making better money at Weatherford before I went to Halliburton. And then um but I knew that at Halliburton, I would I would be able to grow there

into a a bigger role to make even more money. Yeah. So, um I was like 20 19 years old, 20, 21 by the time I worked for Halliburton. I was the youngest guy over there. Wow. Worked my way up uh from wireline to running completion tools, which was a pretty big step. Um got laid off in uh December. Man, I can't even remember Dec- December 2015. Yeah. And uh but before that, man, I kind of started

to get the entrepreneur bug. I wanted to uh get into real estate. I was listening to Bigger Pockets, reading books. And uh bought my first rental property. Yeah. I literally closed on my first rental property like a week after I got laid off. And I was second-guessing on buying it or not. Wow. But I was just like, you know, [ __ ] it. I already went this far. Yeah. Might as well just uh just go ahead

and get it done. Bite the bullet. bullet. Yeah. So, uh Yeah, man. I mean owned a couple uh real estate properties. I still have a a few. Um moved out to Houston, Texas. Had a had a couple different sales jobs. I knew I wanted to uh uh I wanted to be in business and I wanted to to learn about sales and marketing as much as I could. So, reading books, studying. I mean, I was just glued,

man. I was just like a sponge, just learning as much as I could. Worked uh sold cars for a little bit. I worked in collections, calling people uh to try to get them to pay their bills. Hated that job, but No kidding. But, that was the first sales job that I got and I built a tough tough skin doing that, man. That's, you know, getting told [ __ ] you, [ __ ] off all the time.

Uh it was definitely new to me at the time, but, you know, I liked it. I liked that part of it. It was fun. It was funny. It kept the job uh entertaining a little bit. Right. But, uh yeah, man. I I uh got into real estate and wholesaling, did wholesaling for a while, man. Um loved it. Loved every bit of it. Don't regret it for a second. Uh learned so much about sales, myself, how to

run a company, how to lead a team. Um had had some great times, great memories, great partners doing that, too. Love that. Yeah. It's amazing. So, did you start going on to entrepreneurship while you were still You're from Louisiana, so did you start entrepreneurship when you were in Louisiana or when you moved to Houston? Uh it was more so whenever I moved to Houston. I mean, I I got, you know, I got like let go of

this in December 2015. Um bought that first rental property. And um a few months after that, I ended up moving to Houston. Nice. Yeah. Nice. So, a lot of people, you know, that are that are probably going to be watching this and hearing this, they they are kind of stuck sometimes, right? Or like they're like they're wanting to move uh from a corporate job to entrepreneurship, right? We both are entrepreneurs full full time. Yeah. Um it's

been a long time since both of us have been in the uh corporate world. So, from your perspective, what is it that gave you the courage to make the move from a corporate job to going full-time into entrepreneurship? How did that happen? I think it was more so like something I kind of had to ask myself because I had, you know, I was young. I had just bought a house at the time. And I was I

was scared, you know, what life was going to look like being laid off. And it's not like I was let go like that. I had kind of like a year to prepare. I knew like the industry that I was in was slowing down. Yeah. So, I started to question myself, should I go back, you know, go get a college degree? Or what what else is there for me? What's next, you know? I've always been a pretty

hungry individual. I like making money. Um even whenever I was young, like it was it was always like a something that I just I wanted to do. I always loved the growth. Even in oil and gas, I've always looked for opportunities to keep growing. Right. Um but I think I had to ask myself, man, you know, one, I really didn't like being told what to do. Yeah. Even whenever I was a kid, I always got in

trouble with teachers and stuff. Yeah. Um yeah, I still don't like being told what to do. I like to wake up and live life on my terms. Even though kind of running a business, you don't really get to live life on your terms. Yeah. In a way you kind of do. Yeah. Um so, I mean, that's kind of like I feel like I was just like I don't be like corny or anything like destined for it,

but Yeah. just felt like it was just more of like something I could see myself doing in the long term. What you needed to do. Yeah. Yeah. Yeah. What was you mentioned fear, you know, and I think a lot of people get held back by fear. Right? So, how did you overcome that fear at that time? I don't think I really had a choice, man. You know, my back was against the wall and I needed to

make a decision and do something. Mhm. Um and I think during the time like I was about to get let go from my job. Again, I had like a year to prepare myself of what was next. I started to listen to podcasts and read books and I just, you know, like first book I read was Rich Dad, Poor Dad and I was never a book reader, dude. I Right. read like in sixth grade I read like

a Harry Potter book just to get some points for school. Yeah. Even then I still sucked at reading. I hated reading. Yeah. Um but Rich Dad, Poor Dad was like the first book I actually like really got into. Dude, me too. And I was just like, "Fuck, man. I've been like living so stupid like whenever it comes to money." Have it all wrong. And I just started looking at life from a different lens, man. Shatters your

world. Yeah. Yeah. Yeah, and then it just, you know, I started listening to these podcasts and I'm like, "Fuck, I want to do this. I can do this, you know." Right. So my back was really against the wall, man, and I really just didn't have a choice, you know. I was young. Um I was able to take risk. You know. Yeah. I can definitely see once you get older it might be different, especially if you have

like, you know, a wife or Kids, responsibilities, yeah. more responsibilities can be a little tougher, but I mean, I didn't really have anything like tying me down, so I was just like, "Fuck it, let's try something new." Let's do it. I love that, man. I love that. Feel like a lot of people can can take that and uh apply it in their lives, right? Or at least try to learn from it. So, that's that's great. So,

you get started. You do you jump right into wholesaling. Let's talk a little bit about that journey because I think you really you were very successful in in uh running a a real estate company. So let's talk about that real quick. How How did you get started? How was your first deal? I know you you had a business partner at the time. Um how'd you find him? Let's talk about all that. Yeah, man. So um first

deal. I well, so like I had a partner. It didn't always start off that way. The first first deal I came across was um right after Hurricane Harvey. So I was selling cars at the time. Hurricane Harvey came through and I was like, this might be my chance to you know, get into this wholesaling thing. I've I've already read about it. Um so I just bought a bunch of yard signs. They call them bandit signs. So

and I took some like markers and just wrote, we buy houses, we buy houses. Did the whole nine. Put a Google Voice number on the on the sign. Yeah. And um I just went out there, dude. I went to Pearland like Pearland area. Yeah. I didn't know where the [ __ ] I was what I was doing. I was still new to Houston. Right. And I just started putting signs out, dude. No kidding. Yeah, I just

started putting out signs. you got your first deal? That's how I got my first deal. Bandit sign. Bandit signs. What was that? 2018? Uh no, it was 2017. So Harvey happened in 2017, right? so, yeah. Yeah, it was like September. So yeah, like probably 2 months after Harvey. No kidding. Yeah. Wow. I ended up getting one house under contract, couldn't move it. Uh that was my like first one under contract, but like 2 weeks after that

is whenever I got my second one. And who taught you about all these things? Bandit signs, contracts, all this stuff. How did you learn? Yeah, so like the marketing part, I was able to kind of figure out on my own. Just like, you know, doing research, but uh the contract part, there was another wholesaler out here in Houston. I you know, I was in the Facebook groups, the real estate Facebook groups, and I always seen him

posting deals. So I reached out to him on Facebook, sent him a message, and said, "Hey, I'm new to this. You know, can you help me?" He sent me over the contract that he uses. And um it's kind of kind of how we went from there. No kidding. Nice. I love that. So, the first deal you couldn't move it, you locked it up, locked it up too high? Um yeah, just needed too much in repairs. Got

it. Yeah, it was a flood It was another flooded house. Needed too much in repairs. Did you try to renegotiate with the seller at all after you got an offer from buyers or I think I did. I I tried to renegotiate with him. The house was also flood It was flooded, right? The owner told me that it didn't flood. And I was too kind of green to like really tell. Now, this is like 2 months after

Harvey, so it kind of like dried up a bit. Yeah. But uh yeah, so I started sending buyers in there, and they're like, "Yeah, man, this house flooded and shit." So, this guy was trying to lie and say it didn't flood. Yeah, it's kind of shady from that seller, huh? Yeah, it was very shady. Yeah, wow. Cool. So, your second deal, the second deal that you locked up, you were able to move it? Yeah, I was

able to move it. How much you make on that second deal? Like 7,000. 7,000. Small deal on the first one. Yeah, it opened up my eyes, though. I said, "Fuck selling cars." Yeah, no [ __ ] I quit selling cars like So, you were selling cars while you were trying to do this? Yeah. Oh, got it. Okay, you went full full in. Yeah. Okay. Second deal, what happened? Uh second deal, dude, I don't even know. I

can't remember that one. Yeah. Well, let's let's fast forward then until like how you started building a scalable business where you started getting some money. What happened uh that got you to to build a a wholesaling company where you're bringing in a crap ton of cash? Yeah, so it didn't really just happen that quick. Like, I made a ton of mistakes. Um I was always pretty good at my spending, and I lived a pretty still to

this day, man. I don't live like an extravagant life. Like, I keep things to a means for for part. Um I I did the same, too, during that time. However, you know, I was starting to try to dump more money into marketing, more bandit signs. I was going out putting signs. I also had hired somebody to put them out. Mhm. Um, I was trying the whole cold calling thing, but before like cold calling was kind of

new, or at least it was for me, um, in the whole set So, this is probably like 2018, right? It wasn't as big as it was whenever, you know, I was, you know, deep into the wholesale world, but um, so, I instead of me cold calling myself, I hired some VA from like Fiverr or Upwork or some [ __ ] Yeah. And I didn't know anything about cold calling real estate. And it was just like, "Hey,

here's here's a list. Here's a dialer. Oh god. Go call." It's a [ __ ] terrible mistake. Terrible. Yeah. Yeah, so I lost a lot of money like marketing. Um, the best way to do that is to hire a reputable virtual assistant company. Yeah. Yeah. Yeah. Like Van Kam. Like Van Kam. I agree. You guys are great. Um, but yeah, man, I made a ton of mistakes with marketing, and I was always like it was always

like every month, man, like "What am I going to do to get in that next deal? Like I need money. I need money. Something to click." Yeah. Luckily, by the grace of God, dude, I was able to get a deal landed here and there to keep getting me by. Yeah. And then I met my partner, Jared. He actually called me off of one of my bandit signs that I put out. Oh [ __ ] Yeah, he

wanted to meet and stuff, and I I kind of like didn't at the time, man. I didn't really like care to like like partner or like meet up with people and like do the whole lunch thing, but eventually we crossed paths, and yeah, we made a partnership work, man, and um, I nothing good to nothing but great things to say about that guy, man. I mean, it was a great partnership. Yeah, you guys crushed it. What's

the most What's the most amount of money that you guys made uh with with wholesaling? Like in a year or whatever? Uh we did like over a million, 1.1, something like that. Yeah, I think 1.1 or 1.2 was the the most we've ever done in one year. You guys kept your your operations pretty tight, I remember. So, you guys your your overhead wasn't crazy. No, it kind of was. crazy? Yeah. No, I could say like some

mistakes we made with that business was uh kind of not I don't want to say overspending, but like just try to scale too fast and you try to like spend more money than you should be. Probably. Yeah, we just like we're very explosive with spending like, "Hey, let's try this. Let's try this. Let's try this." You know? So, some mistakes we made down the road. Yeah. Um you know, we were new, man. We were having some

a taste of success and you know, we were learning, dude. Yeah. Yeah, no regrets on that side of things, man. It was super fun, fun times. You guys did like a whole title company. You guys opened up a title company. What's that? Title company. He still has a title company. Um but yeah, it's something that I didn't really care for. I hated it, to be honest. Yeah. It's a different business, yeah. Different business and just different

Uh I just didn't like any any part of it, man. Nothing nothing No offense. Like people who work in title, I think it takes a special individual to deal with that. Pretty sure you can agree. Oh, I Yeah. It just wasn't my my taste. I didn't have any any excitement with it. You know what I mean? Yeah. So. No, I agree. Uh I think you know, in in every business uh it always takes a a special

kind of individual that fits that business, right? Because we all have different skill sets and we all have uh different personalities, characters. So, each one of us, I think fit into a a different business. And you just got to keep on, you know, everyone just needs to keep on trying different things until they land uh they land to somewhere that fits all of their skills and traits, right? So Yeah. Um That's great, man. That's great. What

was the biggest learning lesson that you learned from running a successful wholesaling business? Like what do you mean? Like something like bad that happened or just um I mean Like if you could just think of maybe three things that like man, these were like the biggest three takeaways from running that business and this is why I don't regret it. I mean Everything about that business was fun, man. It was fun while it while it was. Yeah.

Um I'm no longer involved in it at all. The only time I'll do a deal is if it falls on my lap. Like we me and uh my partner in roofing have one right now. Yeah. That was actually a roofing lead. Yeah. And we're like, "Okay, cool. Let's do this." But like as we're doing it, we kind of regret it cuz it's just such a pain in the ass. But Um you know the memories that I

had doing you know, focus on that business with wholesaling. I mean, man, I you know, it's things that I'll never forget. I mean there was so many good times. Um like I could get emotional talking about it, man. Like just the wins, the highs were really highs and the lows were really low, you know? roller coaster. It really is. And um I think some of the the things that I take away from that today is um

just culture, recruiting, you know, people, right? Uh that was always fun to me. Um EOS system traction, you know, utilizing that in roofing. Yeah. And um just sales, man. Cuz if you you know feel like with wholesaling you're dealing with the grittiest people, people that are in very tough situations, you know? Right. Dirty title. Right. Um you know, not the greatest of people. I mean, some of them were were great, right? Don't get me wrong, but

there's a lot of like bad people too that you're dealing with. There's a lot, yeah. And you just have to know how to negotiate, man, and solve problems. Yeah. And I I don't know, just by doing that gave me the confidence with doing other things, you know? Yeah. Cuz I feel like it's a very tough thing to do and not everybody can do it. I agree. I couldn't agree more. So, let's expand on those three things

because I feel like a lot of people could take a lot of value from those three things, right? You mentioned culture, EOS, and sales. Mhm. Right. So, let's uh let's let's expand each one individually. So, culture, uh hiring people. How how did you get to the point where you understood, okay, this is how I should put out a job ad, this is how I should interview, this is how I should onboard people. Like, give me some

just like a little bit of key takeaways or something that could be valuable to someone that's listening to this right now. I think one of the biggest things for me is transparency. Um whenever you're hiring somebody or putting out a job, it's starts out with a job ad, right? Um just being transparent, right? Like, you see some [ __ ] sometimes on ads. You can make, you know, half a million dollars a year, like Yeah. It's

like [ __ ] do that, man. Um like, you know, like quit trying to sell people because if you're trying to sell people to come work for you, it's probably not the right people that you want on the team. Right. Um so, the way we do it is we're very transparent in our job ads. We do put what you can make with us, right? Not everybody's has the capabilities of doing that. You've got to be consistent

with what we do. Um but during our hiring process, man, our hiring process is pretty um we funnel down pretty good. So, it starts with one person who pre-qualifies, goes through the resumes, sees something that they might like, pre-calls, does a pre-qualification call. that's doing that? that does Well, now we actually hired somebody that does it now. Oh, you hired You hired someone in-house? Uh, there it's a it's a company. Yeah, so it's a company that

we hired to do it. Got it. Um, How are they doing for you? Freaking phenomenal so far. Yeah. What's the name of the company just to give them a shout-out? Kruter. K R U T R. Kruter. Yeah. What do they charge? Um, 4,500 a quarter. So, uh, but we got them at like a discounted rate. They were doing some discount, so I don't know if that's their standard price or not. I don't want to speak for

them. Right. Um, but yeah, we got them, um, started at And so, they charge that amount, then you just pay your ads. But, so far it's going great. What is it all that they do specifically? Look at the ads. Yeah, look at the ads and stuff. Um, the guy who owns the company, uh, used to be in roofing. So, So, it kind of like he knows like him him and his staff know what to look for,

right? They know what kind of questions to ask to ask. Um, Do they do the first round of of or interviews? Yes, correct. So, they they they filter through the resumes, they do the first round of the interviews. Um, then as right now, um, it goes to Bobby. Yeah. Bobby, uh, interviews them, then it comes to me. I interview them, and then it's a face-to-face interview with Bobby, okay? So, we we have it set that way

for a couple reasons. Um, one, we just want to make sure like it's a good fit for us and for them. Right. Right. We're very transparent during those calls, man. I can't stress that enough. Like, you know, you know, if you're not willing to go knock doors every day, probably not for you. Right. Right. Um, if you can't, you know, if you're having a tough time with or you know, rejection, probably not for you. Right. You

know, so like Bobby does it in a way, I got to give him credit for this, he almost tries to like not sell them the job, almost like scare them away a little bit. Yeah. Sometimes whenever I come in, I'm kind of like the guy to be like, "Hey man, like look, this is what you can do, you know, this is this, this is that." Right. So, you know, some roofing companies, man, have a lot of

high dropout. We really don't. I mean, we've done hired a good amount of people since December of last year. We've lost maybe two. Nice. Yeah, out of like the 10 or 10 hires that we've we brought on. Would you attribute that fact to the process that you have every the how picky you are in actually bringing people on to your company? I think the process and then the culture, too. The culture? Yeah. So, let's talk about

the culture a little bit. What do you mean by that? Just being involved, man. Um you know, Bobby does a really good job and he's also kind of I got to give credit to everybody, man, cuz like this is this isn't just all about me. What's Bobby's position again? Uh Bobby So, Bobby has equity stake in Silver Ring. Um he um I would probably call him like the sales director at this time. He's pretty much, you

know, running the sales team and stuff. He does sales, too. He handles a lot. We both do. Um but Bobby does a good job, man, in kind of put me in this frame of mind of just like serving others, you know, like serve serve others and things will come back your way. Yeah. So, I mean, I think that helps out with the culture a lot cuz we are very like invested in our guys. We always tell

them if you give me a hun- you know, 100% we'll give you 110. Yeah. Um you know, and we just we like to have fun, man. Like the other day we did our, you know, every we do a monthly meeting where we meet in person, you know, which is we don't work in an office setting. We're always out in the field. So, like meeting, you know, together as a team is pretty important for culture reasons, right?

So, we you know, we at least meet once a month in person. We do our weekly calls, too, on video, but monthly in person Mhm. we do a training, you know, some like a vendor will come in, teach us a product, or or whatever. We'll talk about some type of training. Yeah. And then we usually go out, you know, like we'll go out, we'll go play pickleball, we'll go to uh we went to uh that virtual

golf place uh last Friday. Nice. I can't think of the name right now, but like we'll go out, we'll have fun, you know, just just get to know each other a little bit more. Um yeah, stuff like that. Yeah. Yeah. So important, dude. Yeah. I I think that I completely underestimated the importance of culture in a in a company because it's it's kind of like the glue that holds everything together, right? It's kind of like the

unspoken feeling that that everyone in the company feels when you're running a day-to-day operation. And uh when when challenges come because they're going to come in any business, right? I think that's what kind of holds it all together and and helps you overcome any obstacle as a team, you know? Yeah. Yeah. So, we spoke about culture. Uh let's speak a little bit about EOS, you know, for people that don't know who that is what that is.

Um what can you say about that? Uh I mean, it's a game-changer, man. I mean, it's what helped us out with the wholesale business. Yeah. Cuz you almost kind of like reverse engineer everything, right? Like you take I think with like I'm no business expert, man, or consult, but you know, I've been around for a little bit to kind of like have my reasonings on why I do this. But I think with every business or like

anything you do whenever it comes to like marketing or like training or anything like that, you need to give it time, right? To build up data. Yeah. So, you give it give it 2 or 3 months, and then you see what's working and what's not working. You cut out the fat. And then now you have something to work with. Okay, if I do this, you know, if I if I spend more money into this, then I

could get this amount of money in profit, right? So like EOS, like I recommend everybody to read that book if you're in business. Um what book? Uh Traction. Yeah. And EOS stands for what? Uh Entrepreneur Operating System. Operating System. Yeah. So I probably don't do every single thing in that book, but as far as like a tracking, you know, system, um definitely helped me helped open my eyes to that and You do the VTO and everything

also, the Vision Traction Organizer? We haven't done the VTO in a while, but we do like the quarterly meetings. We do you know, we do the weekly meetings and stuff. The quarterly meetings are another big thing that's huge. Huge, bro. Yes. Yeah. Game changer. Yeah. So we we create kind of like goals that we want to set for the quarter. We create a to-do list. We go over any issues. We go over who's responsible for the

to-do list. Yeah. Same thing I did with wholesaling, man. I mean, we did we did the same thing. Yeah. Yeah. Love that, man. My experience with EOS has just been game changer also, you know, being able to look at the rocks, look at the scorecards. There's accountability charts in there. And again, I don't use everything either, but I think the most important things to actually do track is the KPIs, right? Like what EOS did to me

is it allowed me to pinpoint the most important metrics in my business that I need to be tracking to push revenue, right? And so in roofing, would you say that doors knocked is the most important KPI to track or what would you What KPI would you say is the most important KPI to track? Uh people they talk to. People at conversations? Conversations. Yeah. And how do they track that right now? Well, I mean we have an

app like canvassing app that we use. We can see if they talked to them if they put it in non-interested or inspected, right? There's only two things that are going to happen when you knock their door. Well, three things. They're either not going to answer, right? Or they're not interested or they're going to allow an inspection, right? Or maybe occasional like hey like here's my number to call me when my husband's home or wife's home, whatever.

What is a canvassing app? Sales rabbit is one. We use We use active knocker. Do they enter the property address and then they put in you know the whatever happened at that address or how does that work? That's one way to do it but it's literally it's kind of like almost like like think think like Google Maps, right? You open up your Google Maps app and you can kind of like see like from a satellite image

and you could just set pins on the houses that you knocked. Oh, no kidding. Nice. It'd be really cool to have something like Land Glide and you can just click on it and property address will pull up and then if you want it if you like if it is a lead or an inspection, you can push it over to the CRM automatically. So that's what you can do that on these apps too. Okay, cool. Nice. Thought

I had a good idea there. Shiny object syndrome. Very cool, man. EOS game changer sales. Third thing you you took away from your wholesaling business. There's there's a bunch of things we can talk about this, right? But what what was the the key thing that you got from learning sales and wholesaling? I think just negotiating, man. Like negotiating and problem solving, right? You are always solving problems. So I I know like anything specific off the top

of my head right now, man, but I think just like I think I've just come to realize, man, by doing wholesaling for so long, Yeah. everything's negotiable. Everything. Everything's a conversation. Right. You know? They got to just pick up the phone. Yeah, just pick up the damn phone, man. the damn phone. But uh yeah, man, I mean, it's everything's negotiable, man. Money talks. Maybe there's something else that they want, right? You just got to be able

to ask questions, figure it out, you know? Mhm. You know? Yeah. That's the biggest thing. Yeah. I don't know. You deal with so many like uh horrible deals, Yeah. you know, in real estate? You just I don't know, you get the experience, man. You got to make decisions. Very quickly. Mhm. It's the same thing with this. Yeah. For for sales, I have a my sales process I mainly got it from spin selling. I believe the author

is Neil Rackham. He talks about four different questions that most successful sales people do. Number one is situation questions. They to ask about their situation, and it establishes a professional rapport. Then you ask them pain questions to figure out what the problem is and the pain. Then you ask implication questions, and the implication questions are things that make their pain real today. You know, sometimes you you need to even make a little bit bigger. And then

finally you ask need payoff questions that inject yourself as a solution. Right? So, that has been my key uh takeaway for negotiations and using that to be able to inject myself as a solution, right? You you mentioned solving problems, and and I believe that those four questions allow you or guide you really well to be able to find out the problem, make it big, make it real, and then you solve the problem by inserting your traits

and skills into their pain. And then whenever you're negotiating, if you can do that for someone, price is not an issue. It just melts away. Would you say that that's pretty accurate? Yeah. Yeah, no, I I agree, man. Um everything's a conversation, man. You just got to ask the right questions, figure out what they truly value and what they want. Yeah. You know? And the crazy thing is a lot of people are scared to say that.

Yeah. So you got to say what? What they want. You know? Or what they value. Some people just don't want to be up front. So you like I always just pick away at it and ask questions to try to, you know, even if someone's like, "I'm not interested at this time." Like, "Why? Why aren't you interested? What's holding you back?" You know? Just just figuring, you know, that out, man. Like, I tell these guys sometimes, man,

quit being order takers, you know? We're salesmen, you know? We don't work at Burger King, man, you know? What do you mean by that? Uh just, you know, you just got to be solution oriented, man. Or like, you know, solve like just solve problems, you know? We're not, you know, if somebody says, um I'm trying to think of an example, man, that one of the guys like said the other day. It was about price. It was

about price. Like, "Oh, I don't want to do 10,000." Like, "Oh, the customer said they don't want to do 10,000." $10,000 for a new roof. Yeah. It's like, "Okay, what do they want to do? What kind of roof do they want? You know? Like, why aren't we asking all these questions?" Right. They said that they did just didn't want to pay that and we're done with the conversation, we're moving on, you know? Makes no sense. Makes

no sense at all. Yeah. So I think just, you know, everything's everything's a conversation, man. Everything in life. Just pick up the damn phone. Yeah. Yeah. Like you can solve anything just by having a conversation. Yeah. Yeah. Cool. Well, let's talk about now Silver Ridge Roofing. I feel like you you grew this this company pretty damn fast. Okay. When when did you get started with it? Um, so June or July of 2023. I think, yeah. Yeah,

it was 23. Okay. Yeah, so It's almost been like uh going on 2 years then. Well, started it off part-time. Right. Okay. Um had a a friend of mine at the time that um you know, reached out to me about it. And at that point in my life, man, it it couldn't have happened like like it had happened at the right time because I mean, you knew where I was at the whole whole selling thing. I

just my heart wasn't there and it anymore, man. Like You got burnt out, huh? I got burnt out with it. Just wasn't fun anymore. I lost that excitement, that edge that it gave me to uh you know, when you lock up a deal that just just lost it, man, and I just I knew at that like there was no like don't get me wrong, there's some guys that are still in the industry that are are like

they have like a successful company, right? Yeah, they're crushing it. They're crushing it. Um but it just wasn't something that I could see myself doing anymore. And I don't know, man. It was just it's hard to sell a company like that. I think some some businesses um people that are in wholesaling, some like some actually can, but it's a it's a tough thing to do in that industry. But um yeah, man, so you know, sorry to

go on a tangent with that, but You're good. Yeah, I had somebody approach me that wanted to kind of start this up and I was just like, [ __ ] it, man. Let's do it, you know? So, we started it off like super part-time. And um yeah, we maybe done like I don't know, 200k or something that half half a year 200 300k. Mhm. Um, landed this like apartment job in Iowa Mhm. that we said yes

to. In Iowa? Yeah, went to Iowa. I remember that. Yeah, yeah. I went to Iowa for that. How big was the deal? Uh, it was over 100k. Yeah. Profit? Uh, we profited like 40? 40? Yeah, it's like 43 or something something like that. was worth the trip. It was worth the trip. Yeah, man. I mean, we we needed the money, dude. And you learned a lot. Yeah, learned a lot. Um, so yeah, we did that. When

was that, 2023? That was in like November. Or wait, no, yeah, cuz I missed Halloween. Yeah, so like yeah, late October early November is whenever we did that. So, you guys you guys brought in 300k that year? We did around like, yeah, around like 200 something or like almost 300. Nice. Um, at that time I still wasn't like really vested into it. Like, I liked it, but I was still like figuring it out. Um, and then

it wasn't until like March of last year we had a hail storm in Sugar Land area. Yeah. And um, When when all in? Uh, well, yeah, pretty much. Yeah, I went and knocked some doors, kind of opened up my eyes. Um, I was like, man, we you know, we have something here. Mhm. And this is fun. again of like locking up a deal. Right. Um, the process was easier than than with wholesaling. It's a lot more

scalable, right? Yeah, man. Uh, like scalable with the roofing side? Yeah. Yeah. So, something I didn't mention, man, uh, that I probably should have. So, around um, the end of 2023, I went to this, uh, it's called like Roof Camp. Mhm. And it was freaking awesome, man. Um, it was not like a [ __ ] place where people are trying to like sell you on courses or anything like that. It was like just true business owners.

Right. And dude, I was a small fish. It brought me back to like 2017 vibes whenever we met. Right. Yeah. Um so yeah, man. I started to like talk to these guys doing 10 million, 15, 20, 40 million a year. The ranch that we did it at, guys like their company brings in over 40 million a year in revenue. 40 million a year in revenue? Yeah, man. It's a lot of doors they knock, I bet. It's

a lot of doors. How many roofs is that a year? I don't know. A lot. A lot. Yeah. A lot. But um yeah, man. It just opened That opened up my eyes, too. I was like, "Damn, this business is scalable." Right. You know? Right. Um so yeah, uh you know, went pretty much all in last year after March. Then we had the hurricane. We had a tornado here. Mhm. And man, just business was just coming. People

were calling the phones. I mean, dude, I was out in the field from like sun up to sun down, bro. Killing myself. I remember. But I loved it, you know? I loved it, man. And um yeah, man. Uh ended up buying my partner out that I had at the time with this business. Great You know, I've always been blessed with good partners, man. I would say that, you know? Great guy. Still friends with him. Um we

just You know, we just had two different visions, you know? He was having a lot of success with his concrete company. Right. um I had to sit down with him. I was like, "Hey, like where are you at with this?" Cuz we were starting to get busy. Right. I was like, you know, 50/50 partner, I need you all in." Right. So he decided, you know, "Hey, you know, I'll just sell it. So I have to you."

So we came to an agreement, sold it to me. Yeah. Um brought Bobby in. Bobby was working with us as a salesman at the time, kind of part-time. He came from real estate wholesaling, too. Yeah. And uh me and Bobby did a lot of work together in wholesaling. We did a lot of deals together. Yeah, I remember that. So So, yeah, man. Always loved the guy. Um brought him in and um that was a huge huge

game-changer, too, man. I've been I've been blessed, man. Um you know, today we we had something great happen, too. But I you know, I've always been blessed to What happened today? Uh well, we just got a uh new sales manager. So, um guy has tons of experience. So, um I think he's going to be an absolute game-changer, too, to the guys. And again, it's just all like I want to build something, man, that you know, people

come work for us and they have the opportunity to change their financial situation, their lives, man. I think that that's going to bring a a good sense of like joy and pride in my life, you know? Just make me feel like feel good inside. Right. So, um you know, again, it just goes back to the whole like serving people and um yeah, man. I mean, here we are in 2024. We did a We We had a

pretty decent year last year for like our first full year. What kind of revenue did you guys you guys bring in? We did uh 1.8. We ended at around like 1.8. What 1.8 million? Um And it was just me and I had a couple part-timers. No [ __ ] Yeah. Holy cow. Um So, was it mainly you knocking on the doors that got all the deals for on I knocked on doors and um also, man, our

Google was blowing up after Hurricane Barrel. So, I sold a little over a million last year. Just by yourself? Just by myself. Jeez. Which um like if if you're in the roofing industry, like that's kind of like if you have sales people that are, you know, doing residential, like you want them to hit a million a year. Like that's kind of like the bar you set for your guys. That's a huge goal for them to attain.

And for the for the for them and for the company. Mhm. So, I did a little over a million last year. Um And then yeah, so far right now, uh I think we're at So, we ended uh I haven't ran the numbers so far for this month in April. Mhm. Um which we're having a freaking amazing month so far. Yeah. But in Q1 so far this year, we're at like 720 or something like that. Oof. So,

we're going to we'll blow Yeah. Definitely definitely shatter last year's record. shatter last year's for sure. Yeah. Love that. Yeah. Great success, man. Pretty Yeah, it's pretty exciting. Yeah. Yeah. So, I mean, this doesn't all happen by chance, right? Like I feel like if you're bringing in a million dollars a year, it's not just something that happens out of luck at this point, right? What do you think are the key skills or attributes that have allowed

you to do this now at this level? Man, I think um I don't know, man. I just I think you could probably like you know me. I just have like my work ethic is pretty up there. Yeah. You know, not trying to brag, but I work hard, man. And I'm very consistent, too. I don't really take a lot of time off. Yeah. Um I'm pretty hard on myself, like disciplined um whenever it comes to work. I'm

one of those guys where you know if I'm not busy, I'm like losing my mind, you know, cuz I I like I feel like if I'm not busy, I'm not growing. Yeah. And it drives me crazy. It's kind of like a good and a bad trait to have. Yeah. Um but you know, man, I don't know. I just you know I think like consistency and hard work, man, goes a long way. Yeah. I really do. Um

I don't think anything can beat it, man. Like I like you know, you can have all the talent in the world. Like I'm a huge fan of sports, you know, I love watching um you know, like basketball, man. I'm I love watching basketball. Um mainly because like like, you know, Michael Jordan and Kobe Bryant, man. Like those guys practice so hard. Right. Their mindset was unreal, you know, I that like watching that, man, paying attention to

that. Like I love that. I love watching it. Gives me chills watching some of their stuff. Yeah. You know? Yeah, same here. So, I you know, I just think consistency and hard work, man, goes a a a super long way, you know, if you're it you know, you got to have the mindset, man, to especially being a business owner, man, it's not for everybody, you know, like the ups and downs, man. You have ups and downs

and one thing that I did learn, too, is just never count your money. Never count your money until you receive it. Yeah. You know? Like don't like cuz I I've got caught in that trap, too. Yeah. Where, you know, oh man, we're going to kill it in roofing. I've got all these deals lined up or it's same thing with real estate and then it, you know, it falls through. Yeah. And then you get depressed. Yeah. You

know, you start questioning, am I doing the right thing? You know, everybody goes through that, I think. Um but being you know, being able to manage that Yeah. and, you know, not letting it affect you in such a negative way I think can go a long way in being successful. Yeah, I agree. One thing, too, man, like I even tell the guys this if you're upset that a deal fell through Mhm. it's it's your fault. Yeah.

Why are you upset? You should have like five other deals in the pipeline. Mhm. You know? Mhm. Like why are you letting that beat you up? Right. So, whenever I get in those situations to where I'm kind of like disgruntled or like [ __ ] man like sucks that this didn't work out. Right. Look at myself and I'm like man I should have just did more. Yeah. Yeah. Why am I focus on this one project or

deal? Right. Yeah. Then I think that also allows you to have more happiness in in your journey, right? Because if if you know that you're truly in control, then you have no one else to blame, you know? It's not the government's fault, it's not, you know, a friend's fault, it's your fault, right? Yeah. The good thing about that is that you can change the outcome of that by doing more. Working harder. You know, like one thing

too, man, I'll touch on this. Cuz I went through some difficult times in 2023. Like where I just kind of wanted to shift away from real estate, but also you know, I I bought a couple like flips, rentals that were just [ __ ] nightmares, and I still have like some nightmare properties, too. Um but How many units did you own at any point in time like the most? I was at like 70 or 80 or

something like that. It's just stupid though. So like I don't care about that. Yeah. It was such a freaking headache, man. It's for some people, it's not for me. You know what I mean? Uh I I learned that. But I learned it the hard way cuz I lost a lot of money. Yep. Um and I I was like questioning so much, man. Like what was I doing? Went through kind of like a dark time trying to

figure it out. Yep. Um but man, you um somebody told me something one day that um the market's going to pay you what you're worth. I think they got it like from like Patrick Bet David, but somebody told me that. Yeah. And um stuck with me, man. Mhm. I I'll never forget that because you know, touching back on the hard work and the consistency, I know like what I'm capable of. And um you know, no matter

what, man, if I went broke and lost everything like I know what I have inside of me. I can I can get back. You know what I mean? I can get back. You know, there's only like you can only lose so much, but like if you if you like on top of it, like keep doing like what you're supposed to do, yeah, eventually you're going to have your wins, you know? Right. So. That's kind of how

I look at life now, man. I look at it through that lens. The market will pay you what you're worth. The market will pay you what you're worth. Yeah. How do you become more valuable then? Um I mean, I hate to keep saying it, but hard work, consistency and then I think always looking for growth and then growth as in like when is the right time to replace tasks for you, you know? I I'm I'm visiting

that chapter right now in my life where somebody told me the other day like why are you still climbing roofs, you know? Mhm. I love it. Yeah. I love being up there, man. Right. They said like like like sure like some people can agree, you know, like you get up there, man, it's like Dude, I tried I tried getting on the on the roof and I get vertigo, dude. I Yeah, you feel like well, you feel

like climbed a mountain, you know, and you're just overlooking everything. It's just so cool. feel that at all. I feel the exact opposite. I love it, man, and you know, I don't think I'll ever stop. Yeah. I cuz I still I still want to go out with the guys and stuff like that, man. I don't think I'll ever stop that. Like that to me is fun, you know? But there's a difference from there's a difference where

you know, doing something like that is like you got to ask yourself like what kind of position you want to be in. Do you want to like be in a position where you need to do that? Or do you want to be in a position where you want to do it? Right. You know? Yeah. And to me, I'm trying to move into the I want to do it. Right. versus need to. I want to build a

team that does it, takes care of themselves, you know, gets the job done. And then I go out there if I want to, you know? So, I think talking about value, I think that's kind of, you know, at some point you need to, you know, you get to that point of like, "Hey, I need a you know, in order for me to grow, I need to stop being on the road so much or climbing roofs and

I need to start focusing on something else." Yeah. Yeah. Yeah. So, what's next for you? What are you going to be focused on now? Building partnerships, man. Building partnerships with realtors, brokers, insurance agents, property managers, chasing commercial deals, apartments. Um growing into other markets. Yeah. So, we want to get into San Antonio. Like right now we're in Houston and College Station. Beaumont's on our list, too. Mhm. Uh College Station and Beaumont's going to be like little

sub markets, you know, couple guys, like three to three to five people maybe max. Yeah. Um Do you have an actual physical office out in College Station or So, we use a work like a work co-working space out there. Okay. Yeah, we don't need it. I'm like as far as expenses go, man, I'm pretty like I don't want to like I said I used the word cheap today in front of Bobby that I'm cheap whenever it

comes to expenses, but Bobby was like, "No, man, you're not cheap, but like I think you're making the smart moves like whenever friendly. Yeah, very budget friendly, man. Like You know our office is like 600, 700 bucks a month for it, man. That's all we need. Yeah. So, I mean, same thing with like College Station or Beaumont, that's really like, you know, with some of like some of those smaller markets, it's really all you need. Now,

San Antonio, Austin, uh we'll probably need something a little bit more serious. Um Why? It's bigger market, bigger players there, too. You know? Um We Dallas is on our list, too. I mean, do do people ever even visit an office? Like, what would be the point of getting in a bigger office? Sometimes, man. But, the I I think the biggest That That's not too much of a worry for me. It's more of a uh culture culture,

team size, right? Right. Cuz even the office that we're in right now, we're kind of outgrowing it a little bit. Yeah. Um So, I think that's kind of important. And also, storage, right? Yeah. Cuz you you can buy material some material in bulk. You can keep it at, you know, if you So, if you have like a flex space, for example, you know, a little office and warehouse, Mhm. it's a perfect setup, man. Cuz you can

keep material and stuff there. Yeah. Um you can get it at cheaper prices to help the company profit more per job, right? Right. So, um And yeah, Dallas, too, man. I mean, we want to get out to Dallas, but there's the biggest of all players out there. So, we just got to We just got to be ready. Yeah. You know? Bring the heat. Yeah. I got to come prepared. And I ain't going to be starting from

scratch. I got to go with some Right. with a solid team, man, you know? So. Love that. Yeah. What's your uh what's your long-term vision with Silver Ridge? Is uh do you see like an exit there sometime? Or what is it that What's your ultimate goal with it? You know, man, um you know, if an exit is ever there in the future, I I won't say I'm I wouldn't be open to it. Um you know, um

You know, we'll see. You know, if that's if that's what happens, it's it's what happens. I mean, it's it's definitely uh something can to consider, but you know, long-term vision, man, um you know, roofing company is a great business to be in. Um I just I'm I'm having fun, man. Riding the ride, you know, seeing where God takes me. Yeah. You know, if there's something else for me in the future after this, then there's something else,

you know? Yeah. But right now, man, I'm happy. Um everything's great. You know, um love what I do. Yeah. And um I feel like we do a good thing, man, for people, you know? It that that's another thing, too, like Brings you a lot of fulfillment, huh? Brings me a lot of fulfillment, too, helping people out, you know, utilizing their insurance, saving them a whole bunch of money. Yeah. Um and yeah, man, it just feels like

a super good thing. I'm I think it's a great thing, especially like, you know, like a lot of insurance companies try to not pay out, right? And it's it's it's obviously it's a business for them, right? So Yeah, yeah, they're business. It's understandable. I I understand why they're doing it, but at the end of the day, I I think that the great thing that you do is so you're able to help out that homeowner, right, with

these different steps that you have to be able to overcome an insurance provider telling you no, you can't we can't replace a roof. You can come in and say, "Hey, no, we know the steps on how to overturn that." and bring value to the homeowner. Yeah, you just got to be careful on how you word things. Word things? Yeah. I mean, just got to be careful. Oh, well, I don't know anything about the business, so you

got to you just can't like you can't like you just got to be careful throwing like insurance terms and stuff out there so if you're unlicensed. So Well, I don't know anything about insurance, so here's my here's my disclaimer, don't listen to anything that I say. But you know, you can have like there's ways you can help. Yes, I mean, we've you know, um we've gotten certain people involved that can help out and um you know,

we see, you know, at the end of the day, yes, you know, the insurance companies are for-profit business. Um and I mean, we do a lot of insurance claim work and, you know, sometimes we we shady stuff from insurance companies, but sometimes we see shady stuff from contractors, too. You know, the the playing field's on both sides. Right. Um I I've been on roofs where there's people who vandalized roofs. I mean, I I've seen that crap,

you know? Yeah. Um I've been on roofs where I'm like, how the hell did insurance deny this, you know? So, um I mean, it just you know, there's bad stuff on both sides, but Yeah. Yeah, we can help navigate the claims process, and I mean, we've had situations where people do get denied, and we get them, you know, we help get them uh you know, a new roof. Yeah. So. Yeah. At the end of the day,

you're you're helping people out, so I think that's what's truly important here. Yeah. Right. Yep. I love that, man. I love that. Um Yeah, I think I think I'm good, man. I think this is a a great first episode. Uh we we covered a lot. We covered a lot, and I think uh people that are listening to this are going to get a lot of value from it. What's your plans with the podcast? Man, I want

to build I want to give back. When I started when I first started, I listened to a lot of different podcasts, you know? And so, my biggest goal with this is first of all, I'm just going to keep it real like in everything that I do. This is my very first one. So, I'm like learning everything as I go, dude, like even just setting up the cameras, right? And I wanted to learn everything because I never

want to just like hire someone and like not know what's going on behind the scenes. I like to understand it first and then delegate it, right? So, um I think my goal right now is uh learning everything, you know, video editing, uh getting ads out there, you know, doing content, and uh offering value to people that uh that are looking to get started in entrepreneurship, and clearly to build a brand, right? So, my my biggest goal

is to build a brand and uh I'd like to bring more clients on for my company, my my company Vancom. We support small business owners with their marketing and sales department. And so, I'm doing that for a lot of folks right now. We're we're doing uh cold calling for them, you know, we're uh we have a appointment setters that are closing uh leads that come in from the cold calling services. We have, you know, uh an

in-house CRM where we have AI in there, you know, so a whole bunch of things that the software can do. And uh I have a group of 20 people in Egypt and they're phenomenal. I'm actually going to be visiting them. I think I I told you earlier I'm going to be going to Egypt. And you mentioned culture. Dude, I met I meet with these people on Zoom every freaking day. Mhm. Every day I'm on a Zoom

call with them. I'm on FaceTime. I can't see them in person, so I'm on Zoom calls. So, I feel like sometimes I I meet with them more than I meet sometimes with my some of my friends here, right? Like these guys are some of my best friends. So, uh I'm flying out there. One of them's getting married and I'm going to their wedding. It's going to be extremely exciting. Wow. Yeah, that's cool. So, talk about building

culture, right? Yeah. Yeah, so showing up to the wedding, I mean, when I booked the ticket, these guys were screaming. They were like, "Ah, I can't believe it." Um I'm planning going out there, taking a bunch of photos with them, going out to dinners, and just building the culture. Um and I want to experience a lot of growth this year. So, I I know that I'll need the right people in Egypt and these guys are amazing.

Uh I'm blessed to have found some incredible human beings that know how to run business, know how to operate. And uh and I want to bring all of these services to, you know, any struggling business owner out there that needs help in in in growing their business through marketing and sales. So, that's the the ultimate goal. That's awesome, man. Uh well, yeah, you got a good setup here so far. Yeah. And uh yeah, we use you

guys for cold calling, too. It's huge help to our business. Um yeah, nothing but good things to say about you, brother. I think I think um results always speak louder than anything, right? I when you initially started I was doing cold calling before when you were doing your your wholesaling operation, too. But, I think the true testament to see whether something is working is like, are you increasing that or decreasing that? You started with one caller,

then you went with two, and then you're like, "Dude, should we do three or four?" Yeah, we got three right now. You got three? Yeah. Yeah, so I'm seeing you increase it as you're bringing on more people and as you're working these leads. Mhm. Uh so, I think I think it's amazing, you know, and I'm glad to see you grow. I always tell every single business owner that I always bring on is like, "Dude, I need

you to make money, bro. Like, if you're going to be paying me, I need you to turn this lead into money in your bank so you can keep on paying for my service." So, I'm in a symbiotic relationship with you, brother. You know, we both need to win. Yeah. So, I'm I'm glad to see you win, and I can't wait to see you win even more, you know, I wish you nothing but the best in your

business, and uh can't wait to hear that you shattered last year's goal, you know, I Yeah. Um what's What's your goal for the year? Uh five. 5 million this year. 5 million. Yeah, five. That's incredible. I think I think we can hit it, too. With the that with the team that we have now, I think we can do it. Yeah, I think if you get like five callers, maybe 10. Yeah. Probably we're getting some more. Yeah.

Yeah, we'll see. Love it. I love it. Well, thank you so much, brother. This is uh my very first podcast, so uh I think it went great, and uh anyone that's watching, I want to hear some reviews, some feedback. Um, you know, just reach back out to me and Cody real quick, how can people follow you online, man? Um, Instagram, Facebook. I'm on Instagram at Cody Purtle, at c o d y p u r t l

e. Nice. Cool. Thanks a lot again, man.